Göran joined IDC in September 2021 as the Community Director for the Nordics and Benelux. He has +20 years’ experience in the Global B2B event industry. Having held positions like Marketing Director, Managing Director, Database Director, Customer Insight Director, Content Director and VP Events. Previous employers include IIR (now Knect365), Informa Group, UBM EMEA, and The Economist Group. He has in the last 20 years been based in the UK, the Netherlands, Italy, Germany and his native country of Sweden. He holds a master’s degree in Marketing from University of Stirling in Scotland.